Webinar #7: How Trust Architects take a Protocol over Platform Approach - watch on demand

Hosted by Zachary Zeus, CEO of Pyx Global, this webinar explores one of the foundational concepts behind Trust Architecture and the United Nations Transparency Protocol (UNTP): the principle of protocol over platform.

You will find the webinar on the Pyx Global YouTube channel here:
Trust Architecture: How Protocol-First Enables Transparency at Scale

Zach explains why transparency, traceability and trusted information exchange cannot scale through isolated platforms alone, and how interoperable protocols enable data to move across businesses, industries and regions. The session introduces the technical conventions that underpin the UNTP, including Digital Product Passports, Digital Facility Records, traceability events, conformity credentials, identity resolution and digital identity.

The webinar also examines the business and policy frameworks that support UNTP adoption, including community activation, business case development and Recommendation 49. It is particularly useful for anyone seeking to understand how interoperability can help organisations share trusted information while maintaining control of their data.